A warm welcome to the 1st JamAngle Blog, our “JAB“. JamAngle is a Startup business, but has very experienced business citizens in our engine room. As with any new venture, we are experimenting with our brand personality and how we’d like to create meaningful content. Over time, as we grow our digital assets, we hope you find interest in at least some of the chosen topics. We are very excited to be launching our platform within the next 2 months. Thank you for joining us on our journey, we are happy to have you here.

Our leading topic is to highlight the value of internal communication in any organization. So, the first obvious question is: why do we need it?

Internal communication is a way to boost productivity and grow your brand ambassadors. With employees feeling more valued and connected to their jobs, they become more productive. An organization is the sum of it parts, that not only means everyone working together, but also a common understanding of its values and business direction. This sounds easy, right? Here’s something to think about:

Just 23% of U.S. employees strongly agree that they can apply their organization’s values to their work every day, according to Gallup, and only 27% strongly agree that they “believe in” their organization’s values.

Internal communications is vital for employee engagement and therefore driving organizational culture. According to a white paper published by Robert Walters, 74% of professionals feel demotivated when they’re a poor cultural fit, and 47% said they struggle to work effectively. An overwhelming 69% of those employees want to leave their job as soon as possible. It stands to reason that the opposite also applies. According to Salesforce, employees who feel their voices are heard are 4.6 times more likely to feel empowered and perform their best work. These employees believe in their company’s direction as well as their role in it. They want to do the best they can.

Looking forward, I’ll cover a range of related topics in more detail.

Until then, Best Business Wishes.


By Published On: January 25, 2021Tags:

About the Author: Martin Brandt

Martin Brandt is the Co-Founder and Chief Strategy Officer for JamAngle.